Reposted with permission by BSG PR
The cherry-flavored vodka wins the Silver Outstanding Medal for Taste and Bronze Medal for Packaging
(Los Angeles, CA – August 4, 2015) General Media Communications, Inc., the owner of the world-famous PENTHOUSE trademark, and Inland Beverages, licensee for PENTHOUSE branded spirits, announced today that PENTHOUSE Libido Libations cherry-flavored vodka has been awarded two medals from the International Wine and Spirits Competition (IWSC).
The vodka garnered the Silver Outstanding Medal for exceptional taste and the Bronze Medal in recognition of the vodka’s exciting, eye-catching packaging.
PENTHOUSE Libido Libations are the first products of their kind on the market. Created for the male and female drinker, the two distinct formulas feature a proprietary blend of aphrodisiac herbs and a delicious cherry flavor encased in distinct blue and red painted bottles. They are craft distilled and imported from The Melchers Group, a 175 year-old specialty distillery in Holland. PENTHOUSE Libido Libations can be served over ice, mixed with fruit juice or topped with a refreshing lemon-lime soda.
Established in 1969, IWSC was the first competition of its kind set up to seek out, reward and promote the world’s best wines, spirits and liqueurs. The IWSC currently receives entries from approximately 90 countries and is globally recognized internationally as a true badge of quality.
The IWSC boasts the most highly qualified and trained group of international judges of any wine and spirit competition. Judges are selected for their knowledge and experience in order to ensure that products are evaluated fairly and with consumer expectations in mind. The IWSC is the only competition of its kind that conducts full blind taste tests followed by an extensive chemical analysis.
“It is a true honor to have one of the PENTHOUSE spirits recognized by the prestigious International Wine and Spirits Competition,” says Amanda Byrd, Director of Global Licensing for PENTHOUSE. “Our goal with the executive team at Inland Beverage was to launch innovative, world class liquors that were of the utmost quality that represented the essence of PENTHOUSE. This recognition from the IWSC, it solidifies for PENTHOUSE that initiative.”
In addition to the Libido Libations, the full collection of PENTHOUSE spirits includes a six-times distilled Dutch vodka, a white oak barrel aged Canadian Whisky and another first of its kind, a Whiskey Tequila Fusion.
PENTHOUSE Spirits are currently available in Tennessee, Indiana, New York, South Dakota, West Virginia, Montana and Georgia with more states being added weekly.
For information about upcoming events and availability in your state or country, visit www.PenthouseSpirits.com.
For domestic distribution, contact Tom Cleaver at Prestige Imports: firstname.lastname@example.org
For international distribution, contact Pieter Vonk Jr: Pieter.email@example.com
About Inland Beverage
Inland Beverage was founded in 2013 by a group of bar owners in Brandon, South Dakota, seeking innovative spirits to serve their loyal patrons. In addition to the bar owners, many of Inland’s investors include food and beverage executives with experience in franchised food chains, restaurant management and specialty food goods with contacts at c-store, grocery and big box retailers. Utilizing feedback from their trusted bar flies along with an extensive understanding of the food and beverage industries, Inland Beverage continues to build out their portfolio with creative and innovative liquors.
Founded in England by Bob Guccione in 1965 and brought to United the States in 1969, Penthouse celebrates its 50th anniversary this year. The first issue of the American version of Penthouse sold out in a matter of days. Given the immediate US success, England’s controversial magazine of beautiful women, intelligent journalism and intimate revelations had arrived. The covers of PENTHOUSE Magazine have included celebrities and beautiful, art-inspired photography. Even today, the magazine continues to chronicle the libido of a changing nation and the pop culture that shapes it. Made famous worldwide for its fearless approach to sexuality and its unabashed support of those rebelling from the norm and defining their own identity, Penthouse stands as the greatest men’s brand in history.
PENTHOUSE ~ “Enjoy the view.”
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Licensing Contact for Penthouse
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