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C.J. Asher Interviews Joe Hanson, CEO of Empire Labs, The Creators of Clone-A-Willy

caw_product_new_labels-145Yes, gentlemen, now YOU can clone your own willy! No, this isn’t something out of science fiction, but is the brainchild of the team at Empire Labs. Joe Hanson, CEO and one of the co-founders of the company, shared a little bit about the Clone-A-Willy’s history and how the in-home penis molding system works.

C.J. Asher – Thanks for taking the time for this interview, Joe. Tell me a little about yourself.

Joe Hanson – Our company originated in the San Francisco Bay area in 1996 and was inspired by a doctoral project of one of the co-owners of the company who is a chemist. Although we originated in San Francisco, we now proudly call Portland, Oregon our home and embrace the unique people and companies we share our community with. Committed to providing customers with only the highest quality American-made and body-safe materials, we work hard hand assembling all our kits in our Southeast Portland warehouse.

C.J. Asher – What was the inspiration behind starting Clone-A-Willy, the in-home penis molding kit?

Joe Hanson – Empire Labs developed and began manufacturing state-of-the art, highly customized skin-like materials intended for medical and prosthetic use. Our methods and materials were unique, and our reputation as creators of safe, high quality, simple-to-use molding compounds quickly grew. Perfect for easily and inexpensively creating incredibly life-like movie props and highly detailed body part castings, it wasn’t long before our company struck a deal with Hollywood. In 1997, some realistic penis replicas of varying shapes and sizes were requested for an independent film and the first DIY penis molding kits were born. The kits were such a hit on set that a retail version was created and the rest is history.

C.J. Asher – Why would a man want to clone his penis?

Joe Hanson – It’s not just for men! Our kits are really about the experience… most people have never made a mold of a body part before and are looking for something new to do. Our products are very popular at bachelor & bachelorette parties. We sell a good number of our kits to people that travel frequently as well as the military. It’s the perfect sex toy for a long distance relationship.  As far as the motivation, our customers have told us they wanted something fun and different to do… it’s almost impossible to make one of our kits with your partner without having a have a few laughs in the process, AND you get a high quality totally custom, body-safe silicone sex toy… all for around $40!

C.J. Asher – Tell me what’s involved in the process of creating the homemade dildo.

Joe Hanson – Our home molding kits come with everything you need. All you need to do is basically cut the molding tube to size and then mix warm water with the included molding powder. Once you pour the mixture into the tube, you insert yourself and wait about forty-five seconds and you have your mold! The last step is to mix the silicone – we have different skin tones, modern colors and three different glow-in-the-dark colors – and pour it into the mold with the included vibrator and let it sit overnight. When it’s cured, usually in about twelve hours, you have an exact vibrating replica of yourself that will outlast the real one!

C.J. Asher – What chemicals and ingredients are used in the creation of the homemade dildos?

Joe Hanson – All our compounds are made in the USA, are phthalate and latex free and are completely body safe. Our silicone is 100% platinum cured. Since we hand craft each kit right here in Portland, we are able to keep a very tight control on quality.

C.J. Asher – What safety issues and precautionary measures are involved with the creation process?

Joe Hanson – None whatsoever. If you are extremely hairy, it might be a good idea to trim down a bit before you start. We also recommend making your mold over a hard surface for easiest cleanup.

C.J. Asher – What other adult products and services does your company offer?

Joe Hanson – We also have the Clone-A-Pussy kit, which makes a silicone or solid milk chocolate replica of any vulva!

C.J. Asher – How does the Clone-A-Willy differ from traditional dildos?

Joe Hanson – It’s the most personalized sex toy on the planet. We have one product, but millions of possibilities! We have a few different Clone-A-Willy kits available, including chocolate candy version, but our most popular are the silicone kits, which come in various modern colors & skin tones. The finished silicone replicas show every detail of the penis being copied and is soft to the touch and pliable.

C.J. Asher – Is this a one-person or two-person cloning process?

Joe Hanson – We have found that most people make our kits with someone’s help…it’s really a couple’s product. But it can easily be made by yourself as well. We’ve had a lot of military guys clone themselves overseas and send one home to their partner.

C.J. Asher – What’s the largest homemade dildo that a customer has created so far?

Joe Hanson – The beauty of our product is we don’t actually see anyone’s private. Our molding tube is eleven inches long and we do have a larger tube for anyone extra big.

C.J. Asher – What do individuals think of their partner’s cloned penis?

Joe Hanson – To me, the biggest compliment a man can get is knowing his partner used a copy of himself to get off. Everyone has a different preference when it comes to sex and what feels good… and every penis is different. From what we hear from our customers – and we get lots of positive letters – is that they really enjoyed the experience of making a Clone-A-Willy Kit. I wouldn’t say we are the only sex toy you ever need, but I would say Clone-A-Willy is the most personalized sex toy on the planet.

C.J. Asher – What issues are commonly faced when using the Clone-A-Willy for the first time?

Joe Hanson – Not reading the entire directions first. For best results it’s a good idea to read through the steps and familiarize yourself with the process before you start.

C.J. Asher – Where can people purchase the Clone-A-Willy system?

Joe Hanson – It’s available now at

C.J. Asher – What social media sites can your fans visit you at? Please provide links!

Joe Hanson – We are very active on social media! You can find us at:
Facebook –
Twitter –
Instagram (@cloneawilly) –
Tumblr –
Pinterest –
Blog –

About cjasher (1614 Articles)
C.J. Asher is a blogger on various subject matters and trending topics related to sexuality, such as prostitution, women's rights, sex trafficking and LGBT issues as well as the adult entertainment industry, having interviewed celebrities such as Dennis Hof and Joanna Angel. C.J. currently resides in Philadelphia, PA and his blog can be found at

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